POP services

We create product photography and video that stands out for all the right reasons. High quality, affordable digital images delivered to your inbox in a few days, or even hours.

Products are shot in our Auckland photography studio using world-leading automated photography technology from Orbitvu, and optimised ready for you to download and start selling. 

How it works

Step 1

Order and send

Order your photo packages online, then send us your products.

Step 2


We photograph your products, and refine the images as needed.

Step 3

Start selling

Download your web-optimised images and generate more sales.

Our packages

POP makes it easy to get high quality photographs of your product with no hidden costs and fast turnaround. POP photography customers include SMEs and large retailers. 

Essentials Package

3 angles of each product.
From $80.


Premium Package

4-10 angles of each product.
From $95.


Video Package

A video of your product.
From $35.


Express Package

48-hour or 24-hour add-on service to any package.

Essential Premium

Custom solutions

Added value services when you need a little more from your product shoot.

Fabulous Flat Lays

Create superb squares
of social loveliness.


360 Photos

Leave no side unseen
with a 360 photo shoot.


Bulk Order

Competitive prices for 50 or more products. 


Micro, Apparel & XL 

Small goods, apparel and XL items to 100kg.


Pay it forward

You are welcome to collect your products, or give back by donating them to one of our charitable partners – Hospice New Zealand, Habitat for Humanity or Red Cross.

Delivery and collection

For our advice about how to package your products, and delivery and collection from POP Studio in Central Auckland, please read our FAQs below.


What type of product photography can you shoot?

We can shoot almost any type of product from packaged goods, homeware, tools, shoes, bags, highly reflective products such as watches and jewellery as well as XL larger sized items up to 100kg and ghost mannequin photography for clothing. We will deliver clean, crisp, colour corrected images straight to your inbox.

What format are my photographs delivered in?

Your automated product photography will be sent to you via a Download link. Our standard ecommerce format is 2000 x 2000px PNG.  The images will be clear cut on a transparent OR white background and optimised ready for ecommerce and to load straight onto your online and social platforms.

We can shoot in many other formats to best suit your needs, including high resolutions imagery for catalogues, posters and billboards. Tell us what you need! Additional costs will apply for different format requirements.  

How do you choose which angles to shoot?

There are standard ecommerce photography angle requirements to demonstrate product features and benefits: Top, Front, Left Side @45°, Right Side @45°, Rear, Bottom. These angles are pre-set in our photography software. 

Dependent on the product type and features you need you will get all (Premium Package – up to 10 angles) or some (Essentials Package – 3 angles) of these shots. 

Some products may have special features you want to showcase like close-ups of design or finishing details, or internal aspects of a product. Additional fees may apply if a manual shot set-up is required. 

How do I ship my products to you?

To ensure your products look in perfect condition to shoot when they arrive at POP photography studio, please make sure they are well protected with packaging. We will keep the original packaging  and use to re-package your products at the end of the shoot ready for collection (unless you choose to donate). 

We expect to be able to unpackage your products and have them ready to shoot. 

Please advise if any barcodes, tags or other product identification that is on your products needs to be included or excluded as we photograph. 

Our delivery address is:
POP, 20 Morgan Street, Newmarket, Auckland 1023

We accept deliveries Monday to Thursday 8.30am to 4.30pm, or by arrangement. 

How do product return, collection and donation work?

POP is working on an integrated return courier system but until then we kindly ask that you arrange for the courier return or collection of your products. Our team will repackage them after the shoot into the original packaging supplied and advise when they are ready for you to collect. 

Our address is POP, 20 Morgan Street, Newmarket, Auckland 1023 and we are able to accept pick up Monday to Thursday 8.30am to 4.30pm or by arrangement. 

POP also offers a donation service. If you select this option during the order process, we will donate your products to the charity partner you select. Our partner organisations are currently Hospice New Zealand, Habitat for Humanity and Red Cross. Thank you for your generosity in supporting New Zealand communities.

How long does a standard shoot take?

Our standard turnaround time for Essentials, Premium and Video packages is 5 standard working days (Monday to Friday, excluding public holidays) from when your products are received at POP Studio. 

If your product photos are required more urgently, please select one of our Express services for 48-hour or 24-hour turnaround. If you request a Custom Solution, including Bulk Orders, we will agree the timing with you ahead of the shoot.

Are there extra costs for editing services?

Yes, additional charges will apply for Photoshop or image editing services to address any imperfections, reflections, or unique product-related challenges. We assess these on a case-by-case basis and provide transparent quotes for your consideration.

Can you invoice me for my product shoot?

Payment by credit card in advance of the shoot is required for your order under the standard packages. 

If you are placing a Bulk Order, or are an existing partner of RX Group, alternative invoicing arrangements may be possible. Please contact us for details. 

What photo technology do you use?

POP studio uses photography and video technology from Orbitvu, acknowledged as world leading for product photography. We have several machines available for optimal photography of various products, including ghost mannequin for apparel, highly reflective jewellery and watches, and XL items up to 100kg and 1000w x 900d x 1900h (mm). 

The best-in-class photography technology is backed up by skilled image technicians with a keen eye for perfecting your image outputs during the shoot. 

Can i purchase an Orbitvu machine?

Yes! You can contact us to find out more or email australia@orbitvu.com